Paper & Ink App
An original mobile app design for a subscription box service selling stationery specifically designed for college students.
Role
UX/UI Designer
Duration
April - May 2024
Tool
Figma
Type
Baruch College Course
UX/UI Design
Design Process
The Paper & Ink mobile app is designed for college students to easily purchase stationery needed for academic learning. The minimalist app design interface ensures a practical and smooth user experience.
01. Key Insights
Here are a few key insights I discovered based on three semi-structured interviews:
• Subscription box services are convenient because of renewal purchasing
• The most used types of stationery are notebooks and sticky notes
• Amazon.com is used to purchase stationery because of its convenience
02. User Flow Map
I created a user flow map to have a direct layout of the app's fundamental pathways.
03. Low Fidelity Wireframe
Based on the key insights and user flow map, I created a low fidelity wireframe of the app screens to approximately determine the design and functionality for an optimal user experience.
04. Style Guide
To create the final app design I utilized a style guide to maintain a consistent design system.
05. Final App Design
The final minimalist design provides college students a way to clearly navigate the mobile app to purchase stationery. The sans-serif typeface is highly readable and the mauve color scheme feels thoughtful and effortless. The text and background colors are muted so the more vibrant CTA buttons are emphasized.
View the clickable mobile high-fidelity prototype below.
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UX/UI Redesign
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