Paper & Ink App
An original mobile app design for a subscription box service selling stationery specifically designed for college students.
Role
UX/UI Designer
Duration
April - May 2024
Tool
Figma
Type
Baruch College Course
UX/UI Design
Design Process
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The Paper & Ink mobile app is designed for college students to easily purchase stationery needed for academic learning. The minimalist app design interface ensures a practical and smooth user experience.
01. Key Insights
Here are a few key insights I discovered based on three semi-structured interviews:
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• Subscription box services are convenient because of renewal purchasing
• The most used types of stationery are notebooks and sticky notes
• Amazon.com is used to purchase stationery because of its convenience
02. User Flow Map
I created a user flow map to have a direct layout of the app's fundamental pathways.
03. Low Fidelity Wireframe
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Based on the key insights and user flow map, I created a low fidelity wireframe of the app screens to approximately determine the design and functionality for an optimal user experience.
04. Style Guide
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To create the final app design I utilized a style guide to maintain a consistent design system.
05. Final App Design
The final minimalist design provides college students a way to clearly navigate the mobile app to purchase stationery. The sans-serif typeface is highly readable and the mauve color scheme feels thoughtful and effortless. The text and background colors are muted so the more vibrant CTA buttons are emphasized.
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View the clickable mobile high-fidelity prototype below.
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UX/UI Redesign
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